Top games that generate revenues on mobile
Puzzle and strategy titles dominated the best-seller list of mobile games in 1Q06, according to Telephia. Games like “Tetris," ”Tetris Deluxe” and “Bejeweled” accounted for about one-third of all dollars spent on mobile gaming in the quarter. Unit sales of games topped 8.6 million in April, a 60-percent increase since the beginning of the year, the mobile metrics company says.
Puzzle and strategy titles were almost twice as lucrative in their overall revenue share (33.8 percent) as the next biggest revenue grabbers, the similar card and casino category (18.3 percent), with sports and racing (12.9 percent) and action/adventure (12.8 percent) trailing.
Telephia’s figures seem to counter recent arguments within the mobile community that mobile gaming is stagnating. Instead, the company sees the handset gaming market as growing substantially just this year.
1Q06 Top Mobile Games (by revenue share)
Rank | Title | Publisher | Category | Revenue Share |
1 | Tetris | EA Mobile | Puzzle/Strategy | 5.2% |
2 | Tetris Deluxe | EA Mobile | Puzzle/Strategy | 3.6% |
3 | Bejeweled | EA Mobile | Puzzle/Strategy | 2.6% |
4 | Jamdat Mahjong | EA Mobile | Puzzle/Strategy | 2.2% |
5 | Ms. Pac Man | Namvo | Classic/Arcade | 2% |
6 | Galaga | Namvo | Classic/Arcade | 1.9% |
7 | Downtown Texas Hold 'Em | EA Mobile | Card/Casino | 1.8% |
8 | Who Wants To Be A Millionaire 2005 | Cosmic Infinity | Trivia/Word | 1.5% |
9 | Zuma | Glu Mobile | Puzzle/Strategy | 1.4% |
9 | Monopoly Tycoon | Hands-On Mobile | Puzzle/Strategy | 1.4% |
9 | Frogger | Konami Mobile | Classic/Arcade | 1.4% |
9 | Jamdat Solitaire Deluxe | EA Mobile | Card/Casino | 1.4% |
10 | Scrabble | EA Mobile | Trivia/Word | 1.3% |
10 | Texas Hold 'Em by Phil Hellmuth | Oasys Mobile | Card/Casino | 1.3% |
Source: Telephia
With more than 72 percent of puzzle-and-strategy game revenue being driven by women, they are now responsible for a whopping 65 percent of mobile game purchases. This approximates the gender split for casual online games, where women also dominate, and it’s a complete flip of the demographics for console games, where as many as 80 percent of gamers are male.
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