Mobile gambling to be the fastest growing Mobile entertainment product sector - Juniper

 A new report from Juniper Research on Mobile Entertainment market has interesting findings. Some key findings from the report include:

• Despite the erosion of the ringtone market, mobile music will remain the largest single contributor to mobile entertainment content revenues over the next five years
• The fastest growing product sector will be mobile gambling, followed by social media
• On a regional basis, Far East & China will continue to account for the largest share of revenues, followed by Western Europe

The report valued the Mobile Entertainment market at $33bn for last year, rising to $54bn in 2015 - driven by the continuing escalation in smartphone adoption and the attendant increase in downloads of consumer-oriented applications. The report observed that the combination of app stores and smartphones had created an unprecendented level of awareness and usage of services such as social media, games, video and streamed music. At the same time, the transition from the "walled garden" business model to an open mobile Internet had created greater opportunities for D2C players in niche areas such as gambling and adult services.